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The Northbeam Pixel adds these functions to window.Northbeam. The Northbeam Pixel must be on the page before you call any of them. Each one works the same way on Shopify and custom stores.

fireEmailCaptureEvent

Records that a visitor signed up with their email address, for example through a newsletter form.
You don’t need to call identify after fireEmailCaptureEvent. It identifies the visitor automatically.

Run code when the pixel loads (onNorthbeamLoad)

Use this to call a Northbeam function as soon as the pixel is ready. This helps if your code might run before the pixel has loaded.