Subscription Metrics
Our Subscription Metrics are based on Order tags. To learn more about how this works, reference Subscription Analytics, under the MTA Onboarding->Add Orders section.
| Metric Name | Definition | Formula |
|---|---|---|
| Subscription Transactions | All Subscription Transactions | Orders with tags mapped to any subscription category |
| Subscription Transactions (1st Time) | First-Time Subscription Transactions | Orders with tags mapped to the "First Time" subscription category |
| Subscription Transactions (Recurring) | Recurring Subscription Transactions | Orders with tags mapped to the "Recurring" subscription category |
| Subscription Transactions (Other) | Other Subscription Transactions | Orders with tags mapped to the "Other" subscription category |
| Subscription Revenue | All Subscription Revenue | Revenue from Orders with tags mapped to any subscription category |
| Subscription Revenue (1st Time) | First-Time Subscription Revenue | Revenue from Orders with tags mapped to the "First Time" subscription category |
| Subscription Revenue (Recurring) | Recurring Subscription Revenue | Revenue from Orders with tags mapped to the "Recurring" subscription category |
| Subscription Revenue (Other) | Other Subscription Revenue | Revenue from Orders with tags mapped to the "Other" subscription category |
| Subscription Refunds | All Subscription Refunds | Refunds from Orders with tags mapped to any subscription category |
| Subscription Refunds (1st Time) | First-Time Subscription Refunds | Refunds from Orders with tags mapped to the "First Time" subscription category |
| Subscription Refunds (Recurring) | Recurring Subscription Refunds | Refunds from Orders with tags mapped to the "Recurring" subscription category |
| Subscription Refunds (Other) | Other Subscription Refunds | Refunds from Orders with tags mapped to the "Other" subscription category |
| Subscription Shipping | All Subscription Shipping | Shipping from Orders with tags mapped to any subscription category |
| Subscription Shipping (1st Time) | First-Time Subscription Shipping | Shipping from Orders with tags mapped to the "First Time" subscription category |
| Subscription Shipping (Recurring) | Recurring Subscription Shipping | Shipping from Orders with tags mapped to the "Recurring" subscription category |
| Subscription Shipping (Other) | Other Subscription Shipping | Shipping from Orders with tags mapped to the "Other" subscription category |
| Subscription Tax | All Subscription Tax | Tax from Orders with tags mapped to any subscription category |
| Subscription Tax (1st Time) | First-Time Subscription Tax | Tax from Orders with tags mapped to the "First Time" subscription category |
| Subscription Tax (Recurring) | Recurring Subscription Tax | Tax from Orders with tags mapped to the "Recurring" subscription category |
| Subscription Tax (Other) | Other Subscription Tax | Tax from Orders with tags mapped to the "Other" subscription category |
| Subscription Discounts | All Subscription Discounts | Discounts from Orders with tags mapped to any subscription category |
| Subscription Discounts (1st Time) | First-Time Subscription Discounts | Discounts from Orders with tags mapped to the "First Time" subscription category |
| Subscription Discounts (Recurring) | Recurring Subscription Discounts | Discounts from Orders with tags mapped to the "Recurring" subscription category |
| Subscription Discounts (Other) | Other Subscription Discounts | Discounts from Orders with tags mapped to the "Other" subscription category |
Updated about 2 months ago
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