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As of now, we only support Streaming inventory -- not Linear.

About our Tatari Integration

With our Tatari integration, we receive Tatari-attributed orders (and order values) from Tatari and integrate them into your Northbeam data.

As a result, you'll see a new attribution model called "Clicks & Matchbacks". The "Matchbacks" portion refers to Tatari, while the "Clicks" portion refers to your other channels. In "Matchbacks", our system matching the order values in Northbeam as reported by Tatari.

Setting up your Tatari Integration

Step 1: Enable AWS Data Sharing

We've seen that on some Tatari accounts, AWS Data Sharing is not enabled by default. If this applies to you, please go to your Account Settings and enable AWS Data Sharing.

Step 2: Share your Tatari ID with Northbeam

Please reach out to our team and share your Tatari ID. You can find it in the URL - see #1 in the screenshot below.

Step 3: Find your Northbeam Client ID

Please have your Northbeam Client ID ready for fastest and easiest integration setup. It's a unique string of letters and numbers that represent your Northbeam dashboard.

To find your ID, log into your dashboard and find it in your URL.

Example in bold: dashboard.northbeam.io/87aaeb29-3b46-4ddf-b824-11e6e3b9d3a7

Step 4: Insert AWS Credentials

After we plug in your Tatari ID, we'll notify you and you should be able to insert the AWS credentials.

Here are the instructions:

1. Please log into your Tatari account (via Tatari.tv)
2. Click on Integrations in the sandwich menu and click on AWS Data Sharing
3. Add an AWS Account to grant access to your Tatari datasets via AWS S3 using the following credentials:
   • AWS Account ID: 892581138023
   • Type: User
   • Name: nb-client-gen__[YOUR-CLIENT-ID]__tatari
     • ex. nb-client-gen__87aaeb29-3b46-4ddf-b824-11e6e3b9d3a7__tatari
4. Click Add and we should be all set!

NOTE: If you see an error when submitting the credentials ("Invalid ARNs"), it's likely because we haven't plugged in your Tatari ID into our backend yet. We'll let you know when it's plugged in.

FAQ

Where is my Tatari Data?

Once our team has confirmed that your account is plugged in, we'll enable Tatari on your account. To see Tatari performance, reference a new attribution model called Clicks and Matchbacks.

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Tatari Data Fetching

It could take up to 7 days for your Tatari data to fully backfill. Once the connection is set up, we immediately pull the files from Tatari and process them from oldest to newest.