Troubleshooting Northbeam Data

Start with the symptom you can observe. Each guide explains what to check, what the result means, and when to contact Support.

What looks wrong?	Start here
Visits or page views are missing or lower than expected	Visits Are Missing or Lower Than Expected
Traffic or revenue appears as Organic, Other, or Unattributed	Data Appears as Organic, Other, or Unattributed
A purchase or order is missing	Purchases or Orders Are Missing
Spend or impressions are missing	Spend or Impressions Are Missing
Northbeam does not match another platform	Why Northbeam Differs From Another Platform
An export does not match the dashboard	Dashboard and Export Data Don’t Match

Before you troubleshoot

Confirm these details first:

Account: Are you in the correct Northbeam account?
Date range and timezone: Are both sources using the same dates and timezone?
View settings: Are the attribution model, window, accounting mode, filters, and saved view the same?
Scope: Is the issue affecting all data or only one page, campaign, order, or export?
Timing: When did it begin, and what changed immediately beforehand?

If you still need help, submit a Northbeam Support request. Include the affected dates and specific example URLs, campaigns, orders, or exports.