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Setting up Northbeam is five steps. Work them in order — each one links to the full guide with the exact scripts and settings.
1

Confirm setup requirements

Check platform access, storefront requirements, and who you’ll need from your team before you start.Confirm setup requirements →
2

Install the pixel

Add the Northbeam pixel and event tracking to your storefront.Shopify installation → · All other platforms →
3

Add orders

Send your order data to Northbeam so conversions can be attributed.Add orders →
4

Add spend

Connect ad spend so cost metrics like ROAS and CPO can be calculated.Add spend →
5

Connect your channels

Connect each ad platform and add Northbeam UTMs to your ads.Integrations and UTMs →

Verify it’s working

Once the steps above are done, confirm data is flowing:

Check UTM tracking

Confirm Northbeam UTMs are captured on your landing pages.

Check platform connections

Confirm each ad platform is connected and syncing.

What to expect

Implementation isn’t instant — parts of it wait on data syncs and platform approvals. What to expect during implementation →