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Step 2: Insert Northbeam UTM Parameters

Hardcoded UTM ValuesX doesn’t support dynamic UTM values. Your campaign/adset/ad names need to be hardcoded into utm_campaign, utm_term, and utm_content within your URLs.For your convenience, use our X UTM Builder below.
Make a copy of our Twitter UTM Builder and video instructions.
Please add the following UTMs to the end of your Destination URLs for all new ads. (Note: Published ads cannot be edited. Our UTMs can only be placed on new, unpublished ads. Please duplicate your ads to insert our UTMs.)
  • utm_source=twitter
  • utm_medium=paid
  • utm_campaign=[campaign_name]
  • utm_term=[adgroup_name]
  • utm_content=[ad_name]
**placeholders