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Step 2: Insert Northbeam UTM Parameters

Please add two custom UTM parameters in the Build URL parameters menu for all new and existing ads:

Edit Ad > Build URL Parameters

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Step-By-Step Guide

For a visual walkthrough of setting up UTM parameters, reference the video below.

  1. In your Ad settings, click Build URL parametersr
  2. Click Add parameter twice and all the two custom parameters listed above.
  3. Click Apply.
UTM Auto-AppendingIf you would like Northbeam to automatically append UTM parameters to newly created TikTok ads from ad accounts connected to your dashboard, please reach out to our Support team to enable this feature.