Step 1: Enable User Tracking
Enabling user tracking in Tatari is essential for Northbeam to accurately attribute Tatari-driven orders. This process differs based on whether you’re using Shopify or a custom platform.🛒 For Shopify
-
Install the Tatari Tag Manager App:
- Visit the Tatari Tag Manager on the Shopify App Store.
- Click Add app and follow the installation prompts.
-
Verify Installation:
- Once installed, the app will automatically manage the necessary pixels on your website to track funnel events related to your TV advertising campaigns.
🌐 For Non-Shopify (Custom Platform)
-
Implement the Tatari JavaScript Library:
- Access your website’s
<head>section in the HTML code. - Insert the following script, replacing YOUR_TOKEN with the token provided by Tatari:
- Access your website’s
html
- Enable User Identification:
- When a user logs in, call the tatari.identify(
{user_id}); function, replacing{user_id}with your internal user identifier. - Ensure that the same user IDs are used as customer IDs in Northbeam to maintain consistent attribution.
- When a user logs in, call the tatari.identify(
Step 2: Enable AWS Data Sharing
AWS Data Sharing allows Northbeam to access Tatari-attributed order data.-
Log into Tatari:
- Navigate to your Tatari Dashboard.
-
Enable AWS Data Sharing:
- Go to Account Settings.
- Select Integrations.
- Ensure that AWS Data Sharing is enabled.
Step 3: Insert Tatari ID and Source of Truth
Providing your Tatari ID and specifying the source of truth ensures accurate data synchronization between Tatari and Northbeam.-
Retrieve Your Tatari ID:
- Log into your Tatari account.
- Your Tatari ID is visible in your account URL.
-
Configure Northbeam:
- Log into your Northbeam Dashboard.
- Navigate to Settings > Connections.
- Find the Tatari section.
- Enter your Tatari ID and select your Orders Source of Truth.
- Click Connect.
Step 5: Insert AWS Credentials in Tatari
To complete the integration, input the AWS credentials from Northbeam into your Tatari account.-
Obtain AWS Credentials from Northbeam:
- In Northbeam, after connecting your Tatari ID, AWS credentials will be generated.
-
Input Credentials into Tatari:
- Log into your Tatari account.
- Navigate to Account Settings > Integrations.
- Select AWS Data Sharing.
- Enter the AWS credentials provided by Northbeam.
- Click Add to finalize the setup.