Step 2: Add Northbeam Tracking Parameters
Add the Northbeam tracking parameters to the click URL for every LiveIntent creative. For more instructions on configuring click URLs, see Zeta Global’s Click-URL Macros and Accepted Characters documentation.Append the following string to each click URL:
nbt=nb%3Aliveintent%3A%3A${CAMPAIGN_ID}%3A%3A${CREATIVE_ID}&decisionid=${DECISION_ID}
How to append the parameters
Use? if the click URL does not already contain parameters
https://example.com?nbt=nb%3Aliveintent%3A%3A${CAMPAIGN_ID}%3A%3A${CREATIVE_ID}&decisionid=${DECISION_ID}
Use
& if the click URL already contains parameters:
https://example.com?utm_source=liveintent&nbt=nb%3Aliveintent%3A%3A${CAMPAIGN_ID}%3A%3A${CREATIVE_ID}&decisionid=${DECISION_ID}