> ## Documentation Index
> Fetch the complete documentation index at: https://docs.northbeam.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Send Northbeam attribution to Meta

> Set up Apex custom attribution

**Best for:** teams who want Meta optimizing against Northbeam's attribution instead of Meta's own.

## The steps

<Steps>
  <Step title="Understand Apex">
    What Apex does and how the integration works.
    [Northbeam Apex →](/docs/northbeam-apex)
  </Step>

  <Step title="Enable Apex">
    Turn on the integration for your account.
    [Setting up Apex →](/docs/setting-up-apex)
  </Step>

  <Step title="Set up the Meta campaign">
    Configure custom attribution at the ad-set level in Meta Ads Manager.
    [Meta custom attribution campaign →](/docs/setting-up-a-meta-custom-attribution-campaign)
  </Step>
</Steps>

## What to expect

Check the FAQ for rollout status and common questions.
[Apex FAQs →](/docs/apex-faqs)

## Related

[Tracking for Meta Ads](/docs/setting-up-facebook-ads-tracking)