> ## Documentation Index
> Fetch the complete documentation index at: https://docs.northbeam.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Watch the competition

> See how your numbers compare

Your ROAS means more in context. Northbeam's profitability benchmarks
show how your performance compares, so you know whether a number is
good — not just whether it moved.

* [Profitability benchmarks](/docs/profitability-benchmarks) — how benchmarks work and how to read them
* [What is a good (or bad) number?](/docs/what-is-a-good-bad-number-in-northbeam) — reading your metrics in context

Next up: [Design your dashboard →](/docs/journey/design-your-dashboard)