> ## Documentation Index
> Fetch the complete documentation index at: https://docs.northbeam.io/llms.txt
> Use this file to discover all available pages before exploring further.

# TikTok Ads: Confirm tracking

Once the connection is live and UTMs are on your ads, confirm data is
flowing:

* **UTMs captured** — follow [Checking UTM tracking](/docs/checking-utm-tracking)
  to confirm Northbeam parameters are present on your landing pages.
* **Connection syncing** — follow
  [Checking platform connections](/docs/checking-api-connections) to confirm
  the account shows connected and data is arriving.

If either check fails, see
[Troubleshooting tracking issues](/docs/troubleshooting-tracking-issues).